Education and Training
Business and Market Expertise
Jason Smith built a strong foundation in business management, marketing, and finance through formal education, giving him the tools to successfully lead and grow a modern vaping business in a fast-moving, competitive industry.
Product Development Specialist
Certified in product development and quality management, Jason has the knowledge to identify market-fit products and ensure that VAPESAUSTRALIA (Vapes Australia) offers reliable, high-performing vapes tailored to evolving consumer demands.
Quality and Compliance
Jason is deeply committed to product safety, compliance, and quality control. Leveraging his background in quality management, he ensures that all VAPESAUSTRALIA (Vapes Australia) products meet the highest standards and follow Australian and international regulations.
Journey and Leadership
Early Career
Before founding VAPESAUSTRALIA (Vapes Australia), Jason worked closely with leading vape manufacturers and suppliers, gaining deep insights into sourcing premium materials, analysing user behaviour, and adapting to shifting regulatory frameworks within the global vaping market.
Founding VAPESAUSTRALIA (Vapes Australia)
In 2021, Jason established VAPESAUSTRALIA (Vapes Australia) – an online retail platform offering high-quality disposable vapes, e-liquids, nicotine pouches, and accessories to customers across Australia. His focus from day one has been authenticity, fast delivery, and customer satisfaction.
Strategic Leadership
As founder and CEO, Jason has led the company from the ground up, overseeing business operations, supply chain management, customer service strategy, and national market expansion. Under his leadership, VAPESAUSTRALIA (Vapes Australia) has grown into a trusted, innovative name in the Australian vape industry.
Achievements
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Customer Trust: Built a loyal customer base through transparency, product authenticity, and excellent service.
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Product Innovation: Introduced new-generation nicotine and vape products designed for improved performance and user experience.
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Business Growth: Expanded the company’s product catalogue and forged partnerships with top-tier global suppliers.
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Regulatory Excellence: Ensured full compliance with local and international vaping laws, reinforcing brand credibility and safety standards.
Mission
Shaping the Future of Vaping
Jason Smith is committed to leading the next wave of the vaping industry by offering safe, innovative, and high-quality products that align with evolving user expectations and regulatory standards.
Customer-First Approach
His mission is to build a sustainable, responsible, and user-focused vaping experience—grounded in trust, quality, and community care.