Personal Information

  • Full Name: Jason Smith
  • Year of Birth: 1986
  • Residence: Australia

Education and Certifications

  • Bachelor of Business Administration – University of Sydney (AQF Level 7)

  • Certificate IV in Marketing and Communication – Recognised under the Australian Qualifications Framework (AQF Level 4)

  • Certificate in Quality Management – National Association for Quality Assurance (NAQA), Australia

Professional Background

Jason Smith is the founder and CEO of VAPESAUSTRALIA (Vapes Australia), one of Australia’s leading online vape retailers specialising in premium disposable vapes, e-liquids, nicotine pouches, and vape accessories. With a strong foundation in product development, quality control, and customer experience, Jason brings deep industry insight into sourcing reliable products that align with changing market demands.

His approach is driven by innovation, consistency, and a clear customer-first mindset—ensuring that VAPESAUSTRALIA (Vapes Australia) continues to grow as a trusted, forward-thinking name in the Australian vaping industry.

Education and Training

Business and Market Expertise

Jason Smith built a strong foundation in business management, marketing, and finance through formal education, giving him the tools to successfully lead and grow a modern vaping business in a fast-moving, competitive industry.

Product Development Specialist

Certified in product development and quality management, Jason has the knowledge to identify market-fit products and ensure that VAPESAUSTRALIA (Vapes Australia) offers reliable, high-performing vapes tailored to evolving consumer demands.

Quality and Compliance

Jason is deeply committed to product safety, compliance, and quality control. Leveraging his background in quality management, he ensures that all VAPESAUSTRALIA (Vapes Australia) products meet the highest standards and follow Australian and international regulations.

Journey and Leadership

Early Career

Before founding VAPESAUSTRALIA (Vapes Australia), Jason worked closely with leading vape manufacturers and suppliers, gaining deep insights into sourcing premium materials, analysing user behaviour, and adapting to shifting regulatory frameworks within the global vaping market.

Founding VAPESAUSTRALIA (Vapes Australia)

In 2021, Jason established VAPESAUSTRALIA (Vapes Australia) – an online retail platform offering high-quality disposable vapes, e-liquids, nicotine pouches, and accessories to customers across Australia. His focus from day one has been authenticity, fast delivery, and customer satisfaction.

Strategic Leadership

As founder and CEO, Jason has led the company from the ground up, overseeing business operations, supply chain management, customer service strategy, and national market expansion. Under his leadership, VAPESAUSTRALIA (Vapes Australia) has grown into a trusted, innovative name in the Australian vape industry.

Achievements

  • Customer Trust: Built a loyal customer base through transparency, product authenticity, and excellent service.

  • Product Innovation: Introduced new-generation nicotine and vape products designed for improved performance and user experience.

  • Business Growth: Expanded the company’s product catalogue and forged partnerships with top-tier global suppliers.

  • Regulatory Excellence: Ensured full compliance with local and international vaping laws, reinforcing brand credibility and safety standards.

Mission

Shaping the Future of Vaping

Jason Smith is committed to leading the next wave of the vaping industry by offering safe, innovative, and high-quality products that align with evolving user expectations and regulatory standards.

Customer-First Approach

His mission is to build a sustainable, responsible, and user-focused vaping experience—grounded in trust, quality, and community care.